In early 2024, a trend-driven fashion brand from the Netherlands contacted OPS Watches through our website, looking for a reliable custom watch manufacturer. Their vision was to launch a uniquely designed quartz watch targeted at a global young audience.
Understanding the Vision – And the Challenges
The client provided a hand-drawn sketch along with a few key design ideas. They requested:
A custom dial layout based on their sketch
Material choices that balance quality and cost
Flexibility in MOQ, as they only needed 200 units to start
Creative guidance to finalize a market-ready product
Our Solutions
Collaborative Design: Our team interpreted the sketch and presented digital renderings with improvements to dial proportions and color balance. The client quickly approved the final visual.
Material Options: For key parts like the dial and case, we sourced multiple options and presented three material solutions with clear pros and cons.
Flexible Production: Although the initial order was below our 300 MOQ, we proposed producing 200 watches now and pre-stocking 100 extra cases to support future reorders.
Packaging Fix: When box samples had a color mismatch, we responded immediately and corrected the issue before bulk production.
Smooth Communication: Regular updates via email, phone, and WhatsApp kept everything on track.
Results
The client was highly satisfied with the finished watches and the support from our team. Since delivery, they’ve started placing stable repeat orders every two months, averaging 600 units.
Timeline Overview
Mar 12 – Inquiry received via website
Mar 13–27 – Design discussion & sketches exchanged
Mar 28 – Final design confirmed, sampling begins
May 26 – Sample delivered, minor tweaks discussed
Jun 8 – Mass production confirmed
Aug – First batch delivered successfully