Complete Guide To Start Your Own Watch Brand (2025 updated)

Do you have an idea for launching your own watch brand but feel discouraged by the competition, or unsure about the costs involved? The watch industry remains highly competitive, but with the right business strategy, you can establish a successful brand. When MVMT entered the market, many brands already existed, yet they built a business […]

How to use a diving watch

You will always find there is a bezel on a diving watch, but do you know why and how to use the bezel to calculate? Divers have to carry an oxygen tank when they dive under the water, and the amount of oxygen is related to the size of the oxygen bottle, so the divers […]

Most Used Watch Case Materials

Except for stainless steel, there are many other watch case materials out there, such as Titanium, carbon fiber, alloy, etc. No matter you are starting your watch business or going to buy a watch, watch case is one of the main feature for you to consider. Here we listed all popular watch case materials. With […]

Watches Face Material Types

The first impression many people are attracted when they buy a watch is the watch face, which is also called the watch dial and it is as important as the face of the person. People pay more attention to the watch dial not only because the dial is the largest part of the watch or […]

How to Use Watch to Tell The Diretion

Why you need a watch to tell the direction? Though modern GPS units have made navigating the wilderness easier, many experts recommend the tried-and-true method of a compass and map for navigating the backcountry, or, at the very least, they suggest it as a backup to an electronic navigation system. But what if you find yourself in an extremely unlucky situation where […]

Will smart watches replace traditional watches?

If this question is asked in 2015, many different answers would be exist. But nowadays, no one thinks that smart watches can replace traditional watches. “Smart watches represent technology, and traditional watches represent craftsmanship. Technology can be outdated, but craftsmanship won’t.” said Jean-Claude Biver, CEO of Hublot. Smart watches have entered public’s awareness for nearly […]